Social Media Strategist

Who we are: Bent Arrow Traditional Healing Society is a non-profit organization which provides unique programs and services to Edmonton’s urban Indigenous population.  Our Society was incorporated in Alberta in 1994 assisting Indigenous children/youth and families in the Greater Edmonton Region.

The position: The Social Media Specialist works closely with the Communications and Promotions Coordinator, to ensure that our agency is promoted effectively to other agencies and community at large. This position has a wide variety of responsibilities and duties to ensure that our objectives are met.

Who you are: A creative, passionate and, collaborative individual who strives to improve their community. You have a background in one of the following: Social Media, Communications, Marketing or a similar field.

Responsibilities

  • Work alongside the Communications Team implementing the organizations Strategic Communications Plan.
  • Assist in marketing campaigns and promotional strategies to enhance the organization brand, build awareness for the cause, and strengthen social impact and financial aspirations.
  • Develop and deliver integrated communications campaigns across PR, advertising, direct marketing, digital and social media
  • Assist in fundraising, donor relations, and stewardship.
  • Prepare internal and external monthly communications to staff, volunteers and the general public via MailChimp.
  • Build relationships with key social media personalities or organizations to promote Bent Arrow’s community profile.
  • Promoting existing programs to increase involvement from communities not using our services.
  • Develop new partnerships to enhance agency programming and participation
  • Expectation and accountabilities of this position may be revised, as necessary.

Qualification Requirements

  • Enrolled in or hold a certificate/degree in a relevant post-secondary program like communications, journalism, public relations or marketing. OR
  • A minimum of 1-2 years experience in social media, communications and/or marketing.
  • Understanding of social media (Facebook, Instagram, Twitter, LinkedIn, Reddit and YouTube)
  • Experience with social media analytics tools
  • Experience creating digital ads for Facebook/Instagram Ads and Google Ads.
  • Experience with Email Marketing (MailChimp), Copywriting, editing, blogging and Storytelling
  • Experience with Graphic Design
  • Microsoft365 (Planner, Teams, SharePoint plus basics like Word and Excel).
  • Understanding of Indigenous Culture is an asset.
  • Ability to be creative and innovative
  • Proven experience in delivering effective and engaging communications.
  • Excellent communication, organizational and interpersonal skills
  • Ability to balance priorities and multiple projects and work collaboratively.
  • Must provide a Criminal Record Check with Vulnerable Sector and Intervention Record Check

Position Details

  • $23 per hour
  • This is a Permanent Full Time Position
  • Hybrid options available (Must be in office 3 days a week)
  • Working approximately 34.5 hours per week
  • Benefits available after 6 months

Position will start the first week of July 2023.

How to Apply

You can send your cover letter and resume to hr@bentarrow.ca. Only applications sent to this email will be considered.